WHAT IS DIGITAL MARKETING
Digital marketing is the use of digital channels like websites, social media, search engines, email, and online ads to promote products, services, or brands and connect with potential customers. It involves strategies like SEO, social media marketing, content creation, and paid advertising to drive traffic, generate leads, and grow businesses online.
WHAT WE COVER IN DIGITAL MARKETING COURSE
Canva is an online graphic design platform that allows users to create visual content like social media posts, presentations, and flyers using drag-and-drop tools and customizable templates.
WordPress is a popular content management system (CMS) that allows users to create, manage, and customize websites or blogs easily without needing advanced coding skills.
SEO (Search Engine Optimization) is the process of optimizing websites to rank higher on search engines like Google, increasing visibility, traffic, and credibility for businesses online.
SMM (Social Media Marketing) involves using platforms like Facebook, Instagram, and LinkedIn to promote brands, engage audiences, increase traffic, and achieve marketing goals through strategic content and ads.
Google Ads is an online advertising platform by Google that allows businesses to display ads on search results and websites, targeting specific audiences to drive traffic, leads, and sales.
Email marketing is the practice of sending targeted emails to a group of people to promote products, share updates, build relationships, and drive customer engagement and conversions.
ADITIONAL BENFIT FOR OUR STUDENT WHICH WE COVER IN DIGITAL MARKETING
FACEBOOK ADS
Skill Vidhi covers Facebook Ads because they help businesses target specific audiences, boost brand visibility, and drive sales—making them a key tool in effective digital marketing campaigns.
VIDEO EDITING
Skill Vidhi covers video editing because engaging video content boosts marketing impact, improves audience engagement, and enhances brand storytelling—vital skills for effective digital marketing campaigns.
E-COMMERCE MARKETING
Skill Vidhi covers e-commerce marketing because it teaches strategies to drive online sales, optimize customer experience, and grow digital stores—essential for success in today’s online business landscape.
MARKETING FUNNELS
Skill Vidhi covers marketing funnels because they guide potential customers through the buying journey, improving conversions and sales—an essential strategy for effective digital marketing success.
INSTAGRAM ADS
Skill Vidhi covers Instagram Ads because they enable businesses to reach engaged, visual-focused audiences, increase brand awareness, and drive conversions—essential for modern digital marketing success.
INFLUENCER MARKETING
Skill Vidhi covers influencer marketing because it leverages trusted voices to boost brand credibility, reach targeted audiences, and increase engagement—key strategies for successful digital marketing campaigns.
BLOGGING
Skill Vidhi covers blogging because it helps create valuable content that improves SEO, builds brand authority, and attracts organic traffic—crucial elements for effective digital marketing.
GRAPHIC DESIGNING
Skill Vidhi covers graphic designing because visually appealing content attracts attention, strengthens brand identity, and boosts engagement—key factors for successful digital marketing campaigns.
PLACEMENT PARTNERS
WHY YOU CHOOSE SKILL VIDHI
Skill Vidhi offers expert-led digital marketing coaching with a practical, hands-on approach. Our industry-focused curriculum covers SEO, social media, Google Ads, content creation, and more. With personalized mentorship, real-world projects, and career guidance, we empower you to build strong digital marketing skills and succeed in today’s competitive online world.
BENIFITS FOR JOINING US
Features to help you learn better
Classroom and live online tutor led training
Learn by industry experts in the classroom or live online as well. Attend from your home or office.
Lifetime access to online LMS
Apart from classroom training, get 24*7 online access to learning content, pdfs and videos for lifetime.
Session recordings
Recorded sessions at your convenience anytime, anywhere, to re-learn.
Interview handling skills
Attend a free interview handling skills session and prepare well for your job interview
Free tools for practical learning
Get access to all the free tools & platforms for hands-on practice.
Unlimited back up classes
Attend daily doubt sessions and unlimited back up classes with no extra charge.
OUR STUDENTS WORK
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FAQ'S
What is digital marketing?
Digital marketing encompasses all marketing efforts that use the internet or electronic devices. It includes channels like search engines, social media, email, websites, and mobile apps to connect with current and prospective customers.
Why is digital marketing important for businesses?
Digital marketing allows businesses to reach a broader audience, engage with customers in real-time, and build brand awareness effectively. It provides valuable insights for optimizing strategies and increasing return on investment.
What is SEO, and why is it crucial?
Search Engine Optimization (SEO) involves optimizing your website to rank higher in search engine results, increasing visibility and organic traffic. Effective SEO strategies can attract organic traffic, increase website credibility, and enhance user experience.
How does PPC advertising work?
Pay-Per-Click (PPC) is an advertising model where advertisers pay a fee each time their ad is clicked. It’s a way to buy visits to your site rather than earning them organically. Popular platforms include Google Ads and social media ads.
How can social media marketing benefit my business?
Social media marketing involves using platforms like Facebook, Instagram, and LinkedIn to engage with your audience, increase brand recognition, and drive website traffic. It allows for direct interaction with customers and provides valuable insights through analytics.
